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SELF-PACED LEARNING

Marketing & Campaign

Creating drafts, selecting authorized recipients, checking personalization, and reviewing campaign results.

To Marketing as well as the trusted officer to manage WhatsApp communication.# 40 # # 60 minutes #8 lessons

Training scenario

The Marketing team prepares a service announcement, selects recipients with communication permissions, and reviews the draft without sending test messages to real customers.

Before you practise

Do not run a Start, Send, or a real Campaign during practice.

Your reading progress0 of 8 lessons already read

Mark each lesson after reading it. Progress is saved only in this browser, not as proof of certification or work completed in Tautiva.

Follow the content in order

  1. 01
    Manage tags, consent, and communication preferences

    Learn: Understanding the difference between segmentation and communication permissions

    Check your understanding: Can explain why tags are not the same as consent.

    Open lesson 1
  2. 02
    Create a Campaign message draft

    Learn: Recognizing the Campaign draft form

    Check your understanding: Can identify the four stages: Message, Audience, Delivery, Review.

    Open lesson 2
  3. 03
    Save reusable Campaign message templates

    Learn: Recognizing templates and variables

    Check your understanding: Can name supported personalization variables.

    Open lesson 3
  4. 04
    Create a customer segment for Campaigns

    Learn: Identifying suitable customers for segmentation

    Check your understanding: Can provide examples of segment rules.

    Open lesson 4
  5. 05
    Select and review Campaign recipients

    Learn: Understanding Freeze audience and eligibility

    Check your understanding: Can explain that recipients must be re-checked before sending.

    Open lesson 5
  6. 06
    Review a Campaign before sending

    Learn: Reviewing readiness without sending

    Check your understanding: Can distinguish between Save draft, Mark ready, and Start.

    Open lesson 6
  7. 07
    Pause and resume a Campaign safely

    Learn: Understanding sending process control

    Check your understanding: Can explain that Pause does not retract already sent messages.

    Open lesson 7
  8. 08
    Understand Campaign delivery analytics

    Learn: Distinguishing sent, delivered, read, and failed messages

    Check your understanding: Does not equate being read with sales results.

    Open lesson 8

Completed all lessons?

Tell me the rehearsal scenario and explain the steps to a colleague, for the practice of storing data or sending messages, use the QA workspace and its legal escort.

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